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‘Nudge unit’ to present at YDF 2017

DSC0095Delegates at the 2017 Young Driver Focus conference will hear how behavioural insights can be used to improve road safety.

The presentation will be delivered by James Watson from the Behavioural Insights Team, the world’s first government institution dedicated to the application of behavioural sciences.

Young Driver Focus will once again be held at the Royal Automobile Club in Pall Mall, London on 26 April 2017. The 2017 event is being jointly organised by Road Safety GB, FirstCar and the RAC Foundation and sponsored by the young driver insurer, ingenie.

The Behavioural Insights Team, commonly known as the ‘Nudge Unit’, began life inside government in 2010. The team aims to use insights from the growing body of academic research in the fields of behavioural economics and psychology to encourage, enable and support people to make better decisions.

James Watson joined the team in August 2015 and has worked on a variety of projects in schools and colleges. This included a set of interventions aimed at improving numeracy and literacy levels among further education college students.

More recently, his work has focused on tackling crime through behaviour change, including multiple trials in partnership with a large police force and an initiative to protect banking customers against fraud. Prior to this he worked at the University of Bristol testing parent engagement interventions designed in collaboration with Harvard University.

Now in its fourth year, Young Driver Focus (YDF) examines current and future thinking with regard to the challenge of reducing crashes and casualties caused by the high-risk young drivers. It is intended to benefit both private and public sector road safety professionals.

While all the ‘early bird’ places have been snapped up, the fee for those from the public sector and third sectors and academia is just £125 and for other attendees £175 (both plus VAT).

Young Driver Focus 2016 sold out well in advance and with a limit of 200 places the 2017 event is once again expected to be fully subscribed.

Click here for full delegate pricing or to register to attend, or for more information contact Sally Bartrum by email or on 01379 650112.

– See more at: http://www.roadsafetygb.org.uk/news/5438.html#sthash.TqeWhUAu.dpuf

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International expert is first confirmed speaker for Young Driver Focus 2017

teresa_senserrick-1

Associate professor Teresa Senserrick, an internationally-renowned expert with regard to young and novice driver behaviour, will fly in from Australia to deliver a keynote presentation at Young Driver Focus 2017.

Young Driver Focus will once again be held at the Royal Automobile Club in Pall Mall, London on 26 April 2017, and for a second consecutive year will have an international focus.

The 2017 conference was officially launched last month and there is currently an attractive early bird rate of £100 plus VAT for Road Safety GB and Academy members.

Associate professor Teresa Senserrick heads the novice road user research programme at the University of New South Wales in Australia.

Originally trained in developmental psychology, Teresa has two decades of experience in health and safety research. Since focusing on road safety in 1999, she has become internationally renowned for her expertise in young and novice driver research, particularly with regard to driver training, education and graduated licensing.

Her current work includes a focus on novice drivers and motorcyclists and disadvantaged youth and communities.

She has authored more than 200 publications, reports and presentations and been called upon to provide policy advice in Australia, the United States, Sweden and Argentina.

She is also an associate editor of the journal BMC Public Health, and has been a supervisor and mentor of PhD candidates since 2008.

Teresa Senserrick will follow in the footsteps of her compatriot Ben Haythorpe from the  Royal Automobile Association of South Australia, who addressed delegates at Young Driver Focus 2016.

Young Driver Focus 2017
Now in its fourth year, Young Driver Focus (YDF) examines current and future thinking with regard to the challenge of reducing crashes and casualties caused by the high-risk young drivers. It is intended to benefit both private and public sector road safety professionals.

YDF 2017 is jointly organised by Road Safety GB, FirstCar and the RAC Foundation and is sponsored by the young driver insurer, ingenie.

The ‘early bird’ fee to attend Young Driver Focus 2017 is £100 plus VAT for the first 50 Road Safety GB and Academy members to register. The fee for others from the public sector is £125 and for other attendees £175 (both plus VAT).

Young Driver Focus 2016 sold out well in advance and with a limit of 200 places the 2017 event is once again expected to be fully subscribed.

Click here for full delegate pricing or to register to attend, or for more information contact Sally Bartrum by email or on 01379 650112.

– See more at: http://www.roadsafetygb.org.uk/news/5356.html#sthash.dSnpI2nM.dpuf

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YDF issues call for papers from road safety professionals

Audience2

The organisers of Young Driver Focus have issued a call for papers from road safety professionals and others interested in presenting at the 2017 conference.

Launched earlier this month, Young Driver Focus 2017 will be held on Wednesday 26 April 2017 at the prestigious Royal Automobile Club, Pall Mall, London.

Young Driver Focus is jointly organised by Road Safety GB, FirstCar and the RAC Foundation and in 2017 will once again be sponsored by the young driver insurer, ingenie.

Now in its fourth year, the one-day conference examines current and future thinking with regard to the challenge of reducing crashes and casualties caused by the high-risk young drivers. It is intended to be of interest to both private and public sector road safety professionals.

The conference team is currently looking at topics and themes and is aiming to publish an outline agenda by late October.

Nick Rawlings, who is coordinating the conference programme, said: “We are interested to hear from road safety professionals who are involved in the development and delivery of innovative interventions designed to reduce casualties involving young drivers.

“We are particularly keen to hear about evidence-based interventions backed by robust evaluation, or a clear plan showing how the scheme will be evaluated if it is not yet at the stage where a full evaluation has been carried out.”

Anyone interested in speaking at the event, or finding out more, should contact Nick Rawlings by email or on 01379 650112.

The ‘early bird’ fee to attend Young Driver Focus 2017 is £100 plus VAT for the first 50 Road Safety GB and Academy members to register. The fee for others from the public sector is £125 and for other attendees £175 (both plus VAT).

Young Driver Focus 2016 sold out well in advance and with a limit of 200 places the 2017 event is once again expected to be fully subscribed.

Click here for full delegate pricing or to register to attend, or for more information contact Sally Bartrum by email or on 01379 650112.

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Road safety schemes acclaimed at Young Driver Awards’ ceremony

The 2016 FirstCar Award winners
The 2016 FirstCar Award winners

Six road safety initiatives were recognised at the 2016 First Car Young Driver Awards ceremony which was held during the Young Driver Focus 2016 event on 20 April.

Now in its second year, the awards’ scheme recognises the efforts of road safety professionals to reduce casualties among young drivers.

Sponsored by Road Safety Support (RSS), the 2016 awards were presented by James Evans, founder of FirstCar, and Med Hughes, executive director of Road Safety Support.

The best new scheme award went to Bournemouth Borough Council (below) for the Life Drive programme which provides enhanced theory and practical driver training for 17-25 year olds who have already passed their test, to help them understand why collisions happen and how to avoid them.

The sustainable intervention award recognises schemes with a long-term commitment from management, coupled with sufficient human and material resource and a contingency strategy that will maintain the programme. The award went to The Honest Truth, a charity working in partnership to improve road safety, using the idea that ‘small changes save lives’.

The private sector initiative was awarded to the RED Driving School for Road Brain Trainer (RBT) which has benefited more than 34,000 RED learners. A study has shown that RBT users have more professional training and pass their practical driving test with fewer attempts.

The partnership scheme award recognises initiatives which involve other organisations or individuals in development and delivery, and incorporates a wider community involvement. The award went to Fife Council for Safe Drive Stay Alive, an annual multi-agency road safety event.

The education and training initiative recognises schemes that provide education or training within a classroom setting, in or on a vehicle, in a simulator or real-world setting. The award was presented to Transport for Buckinghamshire for Get in Gear, a post-test course which gives new drivers the ability to evaluate their own driving and make safer driving choices.

The best young driver campaign went to Kent County Council for ‘Don’t Let Drugs take the Driving Seat’, which raises awareness of the impairment that substances have on driving ability.

Thursday 21st April 2016

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YDF speaker lineup almost finalised

YDF-Christina-Brown

With a little over two-months until the event, the speaker lineup for Young Driver Focus 2016 is almost complete.

Young Driver Focus 2016 is being held at the RAC Club in London’s Pall Mall, courtesy of the RAC Foundation, on Wednesday 20 April 2016.

The event is organised by Road Safety GB in partnership with FirstCar and in association with ingenie. It is sponsored by the MIB and supported by stakeholders including the DfT, Road Safety Scotland, RoadSafe, RoSPA, PACTS and IAM.

The latest confirmed speaker is Christina Brown, RoSPA’s road safety evaluation officer.

Christina is an experienced research and evaluation professional who holds a Masters of Research in Psychology. Prior to working at RoSPA she conducted numerous research and evaluation projects within the energy and medical sectors.

Within RoSPA, Christina supports those working in road safety to conduct their own evaluation projects, primarily through the E-valu-it toolkit but also through evaluation training and individual project advice.

Christina also leads RoSPA’s independent evaluation consultancy, conducting independent evaluation projects on behalf of road safety professionals.

Christina’s presentation will outline the importance of evaluation, using a case study of an evaluation RoSPA recently completed of Derby and Derbyshire Road Safety Partnership’s young driver education programme.

Attending Young Driver Focus

More than 150 people have already registered to attend Young Driver Focus 2016. The venue has a capacity of around 200 and the event is expected to be fully subscribed. The delegate fee for Road Safety GB and Academy members is just £100 and for other attendees £150 (both prices plus VAT).

Click here to register to attend, or here for information about exhibiting alongside the conference. Alternatively, for more information contact Sally Bartrum (delegate registration), Nick Rawlings (agenda & speakers) or Richard Storrs (exhibition).

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YDF presentation will examine the potential for safety technologies to reduce casualties among young drivers

YDF-Richard-Curedon

The latest confirmed speaker for Young Driver Focus 2016* will outline the characteristics of collisions involving young car drivers and consider the potential for vehicle safety systems to prevent the injuries experienced by this group.

Richard Cuerden, TRL’s chief scientist and research director, will deliver the presentation at the event in central London on 20 April.

Richard Cuerden has worked in road safety and vehicle engineering research for more than 20 years and leads a diverse portfolio of research and consultancy projects.

His work ranges from establishing European regulatory durability standards to ensure tail-pipe emissions remain within the mandated pollutant limits for the life of the vehicle, to coordinating the collection and analysis of in-depth road collision data for the DfT.

Richard has a strong track record of identifying safety design priorities based on real world evidence and has a wealth of knowledge and expertise with respect to vehicle technologies and accident and injury prevention.

In 2015, Richard’s published work included helping to draft the European Union’s eCall type-approval regulation, and quantifying how many road casualties will be prevented if minimum secondary safety standards are adopted in the world’s emerging markets.

His presentation at Young Driver Focus, ‘Young car drivers and safety technologies – what are the challenges?’, will outline the characteristics of collisions involving young car drivers in Great Britain and consider the potential for vehicle safety systems and technologies to prevent and/or mitigate the real world injuries experienced.

*Young Driver Focus 2016

Young Driver Focus 2016 is being held at the prestigious RAC Club in London’s Pall Mall, courtesy of the RAC Foundation, on Wednesday 20 April 2016. The event is organised by Road Safety GB in partnership with FirstCar and in association with ingenie. It is sponsored by the MIB and supported by stakeholders including the DfT, Road Safety Scotland, RoadSafe, RoSPA, PACTS and IAM.

The cost to attend for Road Safety GB and Academy members is just £100 and for other attendees £150 (both prices plus VAT).

Click here to register to attend, or here for information about exhibiting alongside the conference. For more information contact Sally Bartrum (delegate registration), Nick Rawlings (agenda & speakers) or Richard Storrs (exhibition).

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Deadline looms for 2016 Young Driver Awards

2016-awards-with-RSS

FirstCar has issued a reminder to road safety teams that the deadline for entries to the 2016 Young Driver Awards is 12 February.

Sponsored by Road Safety Support (RSS), the awards will be presented at the Young Driver Focus event in London on 20 April 2016.

The FirstCar Young Driver Road Safety Awards were created to recognise the work of road safety professionals in seeking to reduce casualties among young drivers. The three awards categories in 2015 – the first year the awards ran – attracted more than 60 entries.

For 2016, there are six awards categories: Best Education and Training Initiative; Partnership Scheme; Young Driver Campaign; New Scheme; Sustainable Intervention; and Private Sector Initiative.

For all categories the judges will be looking for schemes with clear and measurable aims and objectives, and for evidence of evaluation.

Speaking at the launch of the 2016 awards on 5 January, James Evans, founder of FirstCar, said: “We were delighted with the success of our inaugural awards and are keen to develop them in 2016 to recognise all the hard work that goes on in this sector, often unrewarded.

“We’ve introduced three additional categories for 2016, for new schemes, sustainable initiatives and another specifically for schemes from private sector organisations. The latter has been introduced in recognition of the excellent work in the private sector to try and improve the safety of young drivers.”

Entries need to be submitted by 12 February and the shortlist will be announced week commencing 22 February. The awards will be presented at Young Driver Focus 2016, which is being held at the Royal Automobile Club (RAC), Pall Mall in London on 20 April 2016.

Click here for more details about the awards categories and how to enter, or for more information contact James Evans at FirstCar on 0845 130 8853.

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